Hi, I'm Beth.
(beth's fave pants)
I love being at that interface of science and art - it's where hypotheses and dreams converge. I believe and push the design fields to build products with circular lifecycles. We need to get out of this climate change catastrophe and build a future we want to [and can] live in.
I founded fashion-tech startup unspun with an amazing team in order to solve big, sticky problems in the fashion industry. unspun is building an inclusive and sustainable fashion industry through custom-fit, on-demand manufacturing (read: body scan jeans made with 3D weaving robotics). Before unspun, I developed products in the outdoor apparel industry, instructed at a machine shop, designed robot-human soft good interfaces, and taught product design as an Assistant Professor at the University of Oregon. Throughout my career, I've been fascinated by nature's obvious yet overlooked knack for circular manufacturing, and hope that we can soon figure out how to emulate it. For my work founding unspun and inventing its fundamental tech, Forbes recently named me Next 1000.
unspun is supported by both grants and venture capital. We've also partnered with Fashion For Good, Ellen MacArthur Foundation Jeans Redesign, and The Straubel Foundation. unspun has been recognized as a Best Invention by TIME Magazine twice, Best of What's New winner by Popular Science, World Changing Idea by Fast Company, Marie Claire Best Sustainable Jeans Brand award, Global Change Award winner by H&M Foundation, SF Design Week award winner, deemed Good On You status, and IEEE Retail Digital Transformation Grand Challenge winner. unspun has been featured in Vogue, GQ, Wall Street Journal, NY Mag, Fast Company, Forbes, Dezeen, HYPEBEAST, Lampoon, WWD, TIME, GreenBiz, Popular Science, The Independent, Ecotextile News, Glossy, and Sourcing Journal.
My personal work has been featured in Vogue Business, Designboom, Core77, PSFK, Inhabitat, ASTM International, Engadget, CNET, NBC, Racked, and NPR's Marketplace, and I have written for the Business of Fashion, SF Chronicle, TechCrunch, and The Interline. I serve as a National Science Foundation SBIR proposal reviewer, IDSA member, US Fashion Policy Working Group member, and received a BS in Fiber Science & Apparel Design from Cornell and an MFA in Design from Stanford. I like mountain biking and thinking about someday learning how to play the banjo, and I love/hate ultrarunning and nordic skiing. I grew up in Auburn, Maine, but currently live in Berkeley, California with my husband, young kids A + Z, and whomever we can rope into childcare (shoutout to my incredible fam!).